Google Trends reveals the dramatic growth in veganism is not confined to the UK and USA. Google reveals searches for vegan on Google have doubled since 2011 in the UK , Germany, Israel and Romania. The vegan diet trend is now officially a worldwide trending phenomenon.
Vegfest UK , celebrating their 10th anniversary this year, run a series of vegan festivals and exhibitions in the UK and have reported that traffic to their websites has trebled. The Bristol Vegfest in May is the finale to National Vegetarian Week and is expecting to be the biggest ever with 20,000 visitors this year to sample, taste, listen, watch and learn and then Dance to an incredible line-up of bands that includes Caravan Palace, The Happy Mondays, 808 state and the Farm
There are now only 2 or 3 spaces left to exhibit at the Bristol festival with the main marquee already sold out for some time.
Vegfest also report an unprecedented number of votes in their Vegfest UK National Awards at Olympia for which London, Brighton and Glasgow are battling for the title of best city. The awards will be presented by BBC Radio 2’s Janey Lee Grace, Channel 4 TV’s Dave Spikey and TV presenter Wendy Turner on October 5th.
Tim Barford Vegfest Director says “Our London exhibition at Olympia in October offers manufacturers and distributors a unique opportunity to target a very specific group of 10,000 people keen to find out more about more sustainable, healthy diets. It’s important that companies that sell ethical, meat free, dairy free, vegan products book their exhibition space for London Vegfesturgently as our other two shows sold out early. Most of the best corner sites are already booked. We have a comprehensive range of talks, films, cookery demos, workshops, live music, comedy and kids entertainment that’s honed to be the most attractive formula to attract visitors.”
Leading UK Nutritionist Yvonne Bishop-Weston has a list of exhibitors she’d like to see at Vegfest London. “I think there’s now enough delicious foods to sample to tempt anybody’s taste-buds. I’m talking about children’s health and nutrition and kid’s lunchboxes, so personally I’d like to see a few more exhibitors with eco-friendly BPA free drinks bottles and sandwich wrap mats. I’d also like to see some support from food manufacturers of healthy snacks, alternatives to salty crisps such as fruit crisps and a substitute for sugary cereal bars such as an omega 3 rich berry, chia seed and algae bar.”
Yvonne continues “I think the retail food industry is well aware of the vegan market trends although the Google statistics for the UK, Germany, Israel and Romania are still an eye opener. I think it’s the caterers and restaurants that need to play catch up and get up to speed. Chefs need to go to Vegfest UK London and get to grips with the fact that you can get a delicious vegan substitute for practically anything , even caviar, smoked salmon and dairy free camembert or blue cheese.”